Crisis and Social Media: The New Normal

Category: MediaMobilesocial media Comments: No comments

Downtown-Dallas-Crisis2Last night my girlfriend and I sat on the couch watching Mr. Robot. I thought I heard a faint popping noise that I assumed came from Independence Day holdovers. We live three miles from downtown Dallas. About ten minutes later, I checked the group message I share with high school friends. One of them had said “I wouldn’t go outside if I were you, Neely.” I didn’t understand what that meant. I checked Twitter and the rest of my night got sucked into a wormhole.

It’s unmistakable, the feeling of watching a crisis unfold online. It starts with a kernel. You begin connecting dots and speculating in your head while you pan for more information. Even with a lightning-fast news source like Twitter, it takes time to figure out what’s happening...

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Trend manipulation and #HeterosexualPrideDay

Category: Mediasocial media Comments: No comments

trend-heterosexual-prideIs the Internet trolling itself with this trend?

Social media are home to acidic opinions, ready to melt the world around them. But what happened Wednesday morning felt like a nudge from an invisible hand. The question is worth asking.

The hashtag #heterosexualprideday appeared in 114K tweets by 7:15 AM, central time.

Heterosexual pride was a movement that largely took hold in the nineties as a counter to gay pride (see also: #AllLivesMatter).

I won’t take time to explain why this angers people. Just check Twitter, it’s pretty thorough.

A quick trend search for the topic reveals an avalanche of sarcastic quips. Memes, .gifs, and subreddit links all chip in to help the Twittersphere dismantle the farcical hashtag.

Trend perpetuation has happened before

During my research, the proponent...

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Make the Bold Choice When Writing

Category: Mediawriting Comments: No comments

bold-choice-signActing is all about making a choice. You’ll hear directors and critics refer to a performer’s “choice” as being bold, or weak, or confusing. The words are on the page for the actor. It’s the way he or she chooses to interpret those words that dictates the performance. The relationship between writer and actor or director can sometimes become strained because the writer pens his or her words exactly as they should be delivered. Depending on the egos of the individuals involved, any deviation from the master plan can be interpreted as a criticism.

However, ultimately, writers have the same decisions facing them as performers. As a writer, you still get to make choices. Choosing to move boldly or in an unexpected way can totally change an audience’s perception of your story.

Our c...

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Give Out Your Best Ideas … On a Blog

Category: advertisingBloggingBusinessContent & WritingFeatured Comments: No comments

oh my blog graphic pink and white

Everyone is an expert in their own field. They’re immersed in a topic, learning everything there is to know about it … for roughly eight hours a day. Sometimes those topics even run into your personal time or after hours. The point is, however, that you know a whole lot. People come to you with questions, and if you don’t know the answer offhand, chances are you can get it very quickly.

During all of that brainstorming, you’re likely to come up with some new ideas.

So why not share them? No, not in the way that everyone can steal what you thought up, but in the way where you can get others talking and show your expertise.

And you can do so on your blog.

trust fall activity with men in suitsThe days of marketing for marketing’s sake are over. Customers are looking for value in your content...

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Self-Driving Cars Offer a Fantastic Future

Category: BusinessTechnology Comments: No comments

self-driving-jetpackOur most captivating childhood renderings of the future always involved technology: self-driving cars, robot chefs, and space travel. As we get older, maybe we imagine prospective social progress or economic motility, but shiny chrome and talking computers will always hold a special place in our imaginations.

Personally, my favorite piece of future tech was the jetpack/hovercraft. How can you top a personal flying device? All the best characters — heroes and villains alike (IMAGINE SHOOTING A ROCKET LAUNCHER WHILE FLYING)— could soar through the air at will. I fantasized about wielding such a technology.

Eventually, I saw the world created by 60s cartoons as unrealistic. While The Jetsons may have actually used some plausible technology, they lived in the sky...

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