Be sure to check out my latest guest post on Search Engine Land, where I discuss what it will take for sponsored social media message campaigns to be successful.
Because social media is so personalized, it takes a lot a committment to honesty and integrity when deciding to post or buy sponsored social media.
To read the full article, please visit How to Monetize Social Media: The Right Way.
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Sometimes the best posts about our industry (social media and SEM) come from unlikely sources. One such example is this great article, entitled “Find out how social media can save you money” by Alison Brownrigg on nwsource, a shopping and fashion information portal owned by the Seattle Times.
Alison gives several tips to social media savvy-shoppers on how to use websites like facebook and twitter in order to garnish the best deals. One such tip is to search for different twitter hashtags (http://search.twitter.com) like #holidaydeals.
Be sure to read the full article and come back here to share more tips or let others know what you think!
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