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Using The Customer Buying Cycle to Generate More Sales

Category: Businesse-CommerceEducationFeatured Comments: No comments

OnlineShopping1When a customer makes the decision to purchase something, he or she subconsciously goes through “the buying cycle.” A five-stage cycle that ultimately helps them find the product that they are seeking, and the business from which to purchase. Additionally, the cycle also determines if the customer will return to make future purchase at the establishment.

As a business owner, it is up to you to use the customer’s buying cycle to grow your company. You have to make a continual effort to ensure that every customer who is seeking your products, chooses you over your competition — and also keeps coming back for more.

Understanding the 5 Stage Buying Cycle:

Awareness, research, comparison, purchase and retention — these are the five stages of the customer’s buying cycle...

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Crushing It with Candy: The Game We Can’t Stop Playing

Category: Et ceteraFeaturedInfographics Comments: No comments

If you’re like millions of others (us included), you’ve jumped on board the Candy Crush train. And in all likelihood, the Soda Saga as well. You’re matching and playing your way to the top any chance you get. Whether that means bedtime, while watching TV, or any other spare moment you might happen to get, you’re in the trance. After all, there’s a reason this game is one of the highest grossing of all time. Which is even more impressive considering most of its players opt for free versions. (But maybe accidentally hit the new lives button every week or so.)

For the low-down on your favorite game’s stats (and more), check out this comprehensive infographic.

candy crush saga infogrpahic with stats

The Social Robot Admin

The Social Robot Admin

The Social Robot provides social media, search engine optimization, content marketing, and wordpres...

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Social Media and SEO Teams Join Forces for Awesome Content

Category: BusinessContent & WritingEducationFeaturedSEO Comments: No comments

If you aren’t utilizing SEO with your social media or vice versa, you are falling behind in the world of online content. And when I say falling behind, you are actually miles behind! With the ever increasing trend of people getting on board with different social media platforms and sharing information, it is important that social media and SEO teams are working together. In order to create “share-worthy” content. Share worthy content can be based on a number of factors:

  • Seasonal trends
  • Changes in your current market
  • Demographic factors
  • Society
  • Search traffic – duh!

Google Trends is a great way to find out what is popular at the moment; it shows the very terms people have been searching for...

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Can You Afford to Avoid Reputation Management?

Category: BusinessEducationFeatured Comments: No comments

Guest post by Dave Landry, Jr.

In the modern age of social media, it can be very important to maintain a strong and positive reputation. We live in a world where viral content often determines success or failure for online and offline businesses. If you’re not prepared to present your company accurately and effectively in this digital landscape, there could be trouble on the horizon. In order to avoid sending the wrong message, you might want to consider the benefits of reputation management.

Specifically, because the Internet gives everyone the power to speak out about negative experiences, and that negativity has the power to reach millions of eyes...

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Case Study: Snapchat vs. Facebook (Infographic)

Category: Featuredguest postInfographicssocial media Comments: No comments

Ever wonder how these two social media monsters stack up? Especially in relation to one another? The tech-savvy folks over at DPFOC did the math — and the research — in order to give us the DL. Check out their stats to learn just how Facebook and Snapchat work in relation to one another, and who might be on top in some areas vs. others.

Snapchat Versus Facebook Infographic
Courtesy of :DPFOC

Infographic by Eddie O’Driscoll, managing director of DPFOC.

The Social Robot Admin

The Social Robot Admin

The Social Robot provides social media, search engine optimization, content marketing, and wordpress design to companies around the world.

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