Author Archive

Dec 30

10 Best Print Magazines for Marketers

By James Adams

As a marketing professional, you realise that the trends in marketing are changing daily. Marketing is a constantly evolving, organic, field that requires professionals to stay up to date on trends and successes. If you are looking for information to help you stay up to date, then these 10 best print magazines for marketers will be of significant help to you. Whether you specialise in internet marketing, direct mail marketing, targeted marketing that combines many different techniques, you will see that your campaigns begin to perform better once you start staying in touch with the latest research and results from the marketing world.

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Posted in Featured, guest post, Reading List

Nov 14

5 Inspirational Print Magazines

Much has been written about the death, or at least the increasing decrepitude, of traditional media. Print media are among those taking the hardest hits, with newspapers and magazines seeing drops in circulation and advertising, and few of them able to take profitable advantage of online opportunities. While all this is true, there are success stories that deserve recognition, particularly among magazines, some of which are not just surviving. Here are five print magazines with trend-setting influence that occupy the leading edge of style and content.

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Posted in Extra

Oct 18

10 Famous Print Ad Campaigns

Ever since people discovered that you could advertise on paper, there has been print advertising. Here are ten of the most famous print advertisements and campaigns.

1. Care will prevent 9 out of 10 forest fires [U.S. Forest Service, 1944]

In 1944, there were not enough able-bodied men available to eliminate forest fires. They were fighting in the war. The Ad council decided to launch a campaign to make people more aware of forest fire prevention. The bear is known by at least 70% of all American citizens. During the course of the ‘only you’ campaign, Smokey Bear has been seen with celebrities, organizations like the Boy Scouts and Girl Scouts, and has been featured in cartoons, live action shows, and print ads.

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Posted in advertising

Sep 24

9 Tips for Marketing Your Business Using Facebook Places

facebook places logo 9 Tips for Marketing Your Business Using Facebook Places

By James Adams

Facebook launched Facebook Places to capitalize on the success of location based software. Places is a mobile application used to share your location with your Facebook friends. You can tag locations, comment on businesses and keep up with your Facebook friends in new ways. As a business owner, how can you gain more exposure for your company? Here are nine tips for using Facebook Places as a marketing device.

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Posted in social media

Sep 07

Eight Reasons Why Your Blog Doesn’t Make Money

By James Adams

Don’t give up if your blog isn’t making money. You hear blogger success stories all the time where they brag about making thousands or millions of dollars blogging, and here you are making zero. It doesn’t seem fair. Before throwing in the towel read about these 8 reasons why your blog doesn’t make money. By addressing just a few issues you could open the door to your own blogging success.

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Posted in Blogging, Business

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