Category Business

The Argument for Working From Home

Category: BusinessFeaturedMobileProductivity Comments: No comments

working at a computer in pjsAs we become more and more plugged in, it becomes easier (and more feasible) to do more from a distance. That’s true of work, phone calls, or just sending information at a moment’s notice. It’s 2016 – you don’t need a fax machine or an uninterrupted phone line; you need a smartphone with decent reception. Add in a home computer with Internet access, and the options are almost endless … and they’re constantly expanding.

Which is why it might not be all that surprising that working from home is becoming more and more common, more accepted, and really, considered a growing norm.

For the workers, that means a lessened (or completely eliminated commute), more convenient hours, a relaxed dress code, and more...

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Pokemon Go Explodes Into Existence

Category: BusinessMobile Comments: No comments

PokemonI played Pokemon religiously growing up. I got a Gameboy Pocket for Christmas when I was seven or eight years old. I drained countless pairs of double A’s on Red Version. I watched the Pokemon cartoon in the afternoons when I got home from school. As I grew up, so did Pokemon — releasing more and more editions of the game. I’d add to my collection all summer. When my parents told me to go outside, I’d take my Gameboy with me and play there. I had books that included maps of the various regions — Johto, Kanto — and complete lists of the Pokemon and all of their abilities. I bought the last Pokemon game I have purchased my freshman year of college, more than ten years after my first game. I still play through them once in awhile.

I don’t play Pokemon Go.

Niantic Labs released t...

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Give Out Your Best Ideas … On a Blog

Category: advertisingBloggingBusinessContent & WritingFeatured Comments: No comments

Everyone is an expert in their own field. They’re immersed in a topic, learning everything there is to know about it … for roughly eight hours a day. Sometimes those topics even run into your personal time or after hours. The point is, however, that you know a whole lot. People come to you with questions, and if you don’t know the answer offhand, chances are you can get it very quickly.

During all of that brainstorming, you’re likely to come up with some new ideas.

So why not share them? No, not in the way that everyone can steal what you thought up, but in the way where you can get others talking and show your expertise.

And you can do so on your blog.

trust fall activity with men in suitsThe days of marketing for marketing’s sake are over. Customers are looking for value in your content...

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Self-Driving Cars Offer a Fantastic Future

Category: BusinessTechnology Comments: No comments

self-driving-jetpackOur most captivating childhood renderings of the future always involved technology: self-driving cars, robot chefs, and space travel. As we get older, maybe we imagine prospective social progress or economic motility, but shiny chrome and talking computers will always hold a special place in our imaginations.

Personally, my favorite piece of future tech was the jetpack/hovercraft. How can you top a personal flying device? All the best characters — heroes and villains alike (IMAGINE SHOOTING A ROCKET LAUNCHER WHILE FLYING)— could soar through the air at will. I fantasized about wielding such a technology.

Eventually, I saw the world created by 60s cartoons as unrealistic. While The Jetsons may have actually used some plausible technology, they lived in the sky...

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The Rise of User-Generated Content

Category: advertisingBloggingBusiness Comments: No comments

Millennials-Love-UGCI’ve been watching lots of Facebook live recordings lately. They’re completed videos from  previous live streams. Usually it’s a friend or group of friends just hanging out, responding to the comments of other friends. It sounds  ridiculous as I type it out, but so does all user-generated content (UGC) consumption. It’s just stuff we throw out there without the production value or calculation of a professional content producer. Yet we spend an ever-growing amount of time with this form of media via our social networks.

I work in a creative bubble. I spend all of my free time around writers, comics, and improvisors — people who want other people to pay attention to them. I realize that may create a bias in my social media experience, but a Crowdtap poll from 2014 suggests that m...

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