Category Education

Tips for Starting Your Book Idea … No Matter How Long You’ve Held Onto It

Category: Content & WritingEducationFeaturedProductivitywriting Comments: No comments

snoopy typingThere are people who are writers and there are people who hate writing – that’s pretty much how the population is divided. But as it turns out, there’s an entire new set of variables that have been hiding beneath the surface: people who want to be writers, but never seem to get started. The more people I meet, the more often I talk about writing, the more I hear about folks who have this great book idea. Or that they have a relative or an old neighbor whose story they want to tell. Whether or not the ideas are worth writing about isn’t for me to judge (I will be asked if an idea is “good” or “worth pursuing.”) Instead, it’s about the want to write, but never quite moving forward.

What are you should-be writers waiting for?

Get Rid of Your Doubts

Are you worried that your book or essay wo...

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Taking Grammar Personally

Category: Content & WritingEducationFeaturedwriting Comments: No comments

grammar lessons cartoonWhen I was a copy editor in college, I learned a lot of lessons publically. My first day in the seat of head copy lady, the university president’s name was spelled three different ways. Three. It was my first experience running a team, and I assumed that writers, let alone copy editors, had done their jobs. By the end of my 2 am shift, I wasn’t checking much for spelling so much as I was writing headlines and making sure stories weren’t cut off mid-sentence. This ignorance on my part led to several emails, public jokes, and a level of embarrassment that, seven years later, I’m still not quite past. I should have known better.

That, of course, was the worst mistake, but there were plenty of others. Like the time we printed “remberance” in a headline...

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Life Writing Skills School Should Have Taught Us

Category: Content & WritingEducationFeaturedwriting Comments: No comments

Dynamic Content-Writing an ObituaryThis weekend I helped a friend write her father’s obituary. He had been sick for some time and his death wasn’t so much of a surprise as it was a hardened reality. But that never makes the loss of a loved one any easier. It doesn’t make him less missed. Nor did it make writing about him in a few short paragraphs any easier for the family. So she called me and I listened to them talk – their stories, their intent, their wishes for the overall finished product. It wasn’t that I was more qualified or more experienced; it was my first obituary. It was that I was more removed from the situation. I was able to channel their grief in a way that they couldn’t immediately communicate.

There were still so many questions, though...

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Content Marketing Changes to Implement in 2016

Category: advertisingBloggingContent & WritingEducationFeaturedwriting Comments: No comments

Screen Shot 2015-12-28 at 11.05.27 AMWith the New Year comes new goals to put into place. Simple to elaborate changes that can streamline everyday responsibilities – as well as those that simply make you feel better about how things are done. That goes for your personal life, your business, and of course, your marketing tactics. While there was plenty that was to be adjusted in 2015, and which helped business of all sizes to grow their reach, it’s once again time to look at how content helps you advertise.

Check out the latest predictions on how 2016 will change how we see online text, as well as what steps will help provide the biggest impact.

Focus on Quality

Still coming from changes where Google (and other search engines) are cracking down on spam, it’s time to focus on the quality of website writing...

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Coffee Shop Behavior: Do You Trust Others With Your Belongings?

Category: EducationExtraFeaturedProductivityTechnology Comments: No comments

KONICA MINOLTA DIGITAL CAMERA

KONICA MINOLTA DIGITAL CAMERA

As a lover of free wifi, I’m often on the lookout for the next greatest work spot. (I love my home office and all, but sometimes you just need some people watching; it’s a proven fact.) That means working at favorite coffee shops, libraries – I hold memberships to four right now, with addresses that may or may not be current – restaurants, friends’ houses, and sometimes, elementary schools. So long as the server’s accessible, I can work from pretty much anywhere. It’s also a welcome change.

However, mobile working also brings along some interesting challenges. For one, I can’t give the “I’m not at my desk” excuse. Sure I don’t carry my computer 24/7; that thing gets heavy. But it’s also quite easy for my “office” to move with me...

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