Category: Et cetera

May 17

The Perils of Social Networking

By Naweed Chougle

Social networking has become an undeniable part of our lives nowadays. Internet, as well as mobile users, are driving the mushrooming popularity of social networking sites. Even with a myriad of options available, the appetite for new sites shows little sign of abating. When the Internet and its possibilities were first envisioned all those decades ago, the dream was to build an information super highway that connected, informed, and educated. The latest trends in the development of the World Wide Web lean towards the Semantic Web, a quasi intelligent network that feeds on itself and its own knowledge and gleans meanings from this information while improving our experience of it. Social networking sites, because of the way they process information, will rely on the Semantic Web for improved functionality.

( Read more )

0
comments

Mar 15

E-Mail Marketing: Why It Could be Beneficial for Your Business

Guest post by Sigrid Salucop.

Many marketing experts say that e-mail marketing is dead– but this may not be the case.  Here are a few of the benefits of e-mail marketing.

E-mail Marketing Is Alive and Kicking

Many websites do most of their marketing through e-mail –the question is “WHY?”. The answer is this- a great majority of people around the globe have e-mail addresses, making e-mail marketing a good way to advertise your business. Through this marketing strategy, you will reach a greater number of individuals and groups to tell them what you offer.

( Read more )

2
comments

Mar 15

Internet Marketing Webinars: Staying On Top of Current Trends

By Kaila Strong

An alarming rate of change occurs in the world of internet marketing. That’s why, as marketers, its important to stay on top of the changing trends in our industry. One way I stay aware is by attending webinars in addition to reading industry blogs, signing up for Smart Brief newsletter e-mails for the industry, checking out handy infographics on a regular basis (like “35 Great Social Media Infographics), and following industry experts on Twitter to hear their daily words of advice.

( Read more )

10
comments

Mar 12

GIVEAWAY: Invites to Shelfster, an Online, Desktop Storage and Sharing Tool

UPDATE: Invites are still available! Contact me for one if you haven’t already- Kelsey

I recently got a few beta invitations to share to join Shelfster, a free online sharing and storage service. You can drag and drop  text, photos, and documents from your desktop to your Shelfster account online. Additionally, you can also store IM conversations, emails, images, and websites from your internet browser to your account. In addition, you can also create and share new content, like recipes, story ideas, and guest lists.

( Read more )

0
comments

Mar 02

Weekly Link Round-Up March 2, 2010

The web’s best stories on SEM, Social Media, and more, for the first week in March.

Build your integrated marketing team
Engaging a web partner- before the “I Do’s”
Microsoft and Yahoo deal cleared
Carnival, Travelocity say SEO and social media behind traffic surge
SEO recommendations don’t implement themselves!
5 ways to maximize social media marketing productivity in the workplace
Do’s and dont’s of social media marketing
Time for companies to embrace social media marketing

0
comments