Guest Post by Chris Dyson
There are so many social networks and so few hours in the day. As an online marketer I make my living online, I spend an unhealthy amount of time reading blogs, networking within internet based communities and helping my clients websites to make more money for them.
Just about every week I see one of my online buddies say: “Wow, Chris, you know this new social network is amazing! If you want your business to grow you need to divert your time here.” But sadly time is not a commodity it’s a finite irreplaceable resource, something we can never get back. And, that is why I love tools that can make my time online more productive and help me to get more things done.
For the last couple of years I have followed David Allen’s Getting Things Done methodology to manage my online profiles, so when I discovered IFTTT it just put even more of my world on autopilot. IFTTT (pronounced “ift” as in lift) stands for If This Then That, it’s a very easy to use tool to help “put the internet to work for you”. By creating recipes based on online triggers and then assigning actions, IFTTT allows you to connect two web services or applications together to perform tasks on auto-pilot thereby you can be more effective with your online marketing. Getting all of the different channels to talk to one another is very easy all you have to do is authorize the services to connect with IFTTT. One of the great things is that you can use recipes devised by other users so there are lots of very cool ideas on the site.
