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Beyond Groupon: Localized Deal Sites If you're like thousands of Americans, you've discovered the magic of Groupon-- when Groupon held a 50% in GAP stores last week nationwide, they sold hundreds of thousands of them, crashing the system...

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Have You Been To LikeButton.Me Yet? The recently-launched website LikeButton.Me is a quick look at what Facebook is trying to accomplish with their new OpenGraph platform. If you are already logged into Facebook in your browser, you and...

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How Sharing Links With UTM Tags Can Produce Incorrect... Many in-house and agency search marketers use UTM (Urchin Tracking Module) tags to sort and filter their Google Analytics results for their website traffic. UTM tags are added to the end of a link and...

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3 Easy Things To Rank Higher on GoogleBy Eric ReaGoogle prides itself on finding the most relevant websites to place at the top of its results based on several factors. While search engine optimization is a continuous process, there...

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6 Tools to Discover Popular Search Terms

Posted by Kelsey | Posted in Featured, SEO, Search Engines | Posted on 09-08-2010

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toolbox 150x150 6 Tools to Discover Popular Search Terms

By James Adams

Google the term “search engine optimization”, or SEO, and in 1/3 of a second you’ll have about 36 million results! Needless to say, all of that information can be a bit overwhelming. So where should you start? A good way to dig into the world of SEO is simply this: Find keywords that are currently popular, and then build some content around them. Here’s a brief look at six tools that will help you to do just that.

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Use Stop Words to Condense SEO Meta Tags

Posted by Kelsey | Posted in Featured, SEO, Search Engines | Posted on 15-07-2010

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Stop SignThere are several common words that many search engine crawlers overlook when indexing web content. These words are skipped to save disk space and to increase loading speed. Try to avoid these words in meta tag creation.

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3 Easy Things To Rank Higher on Google

Posted by Kelsey | Posted in Featured, SEO, Search Engines | Posted on 02-07-2010

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google logo 300x190 3 Easy Things To Rank Higher on Google

By Eric Rea

Google prides itself on finding the most relevant websites to place at the top of its results based on several factors. While search engine optimization is a continuous process, there are some relatively easy things that can be done to help any site to get better rankings. Many who have done the following simple tasks have noticed that these have helped them to rank higher on Google.

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Content Marketing and Social Media Should Go Hand in Hand

Posted by kelsey | Posted in Blogging, Business, Featured, SEO, social media | Posted on 26-05-2010

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By Steve Lazuka

If you’ve been in this industry long enough then you’ll agree that some content marketing strategies fall flat on their face. Either the initial idea wasn’t creative or unique enough, maybe it wasn’t promoted properly, or maybe the stars just weren’t aligned. In my experience, however, it seems that the most often underutilized part of content marketing is using social media effectively during the promotional period after a content piece goes live.

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How to Begin Your Do-It-Yourself Marketing Campaign

Posted by aaron | Posted in Featured, SEO, social media | Posted on 24-05-2010

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By Brandon Rhodes

As more and more of the population begins to move online, harnessing traffic over the internet has become an essential component of a successful business model. Many large companies are now seeking out the services of digital marketing agencies, but the technical and financial barriers-to-entry are still too steep for many smaller businesses, who are already devoting a great deal of their time and energy maintaining their website. So, what should a small business owner, or any other do-it-yourself internet marketeer do? Read on to discover the steps you should take, and the mindset you should have to enter into the self-serve online marketing game.

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