Category: SEO

Nov 19

SEOMoz SEO Survey Results

I was recently asked to take part in a survey by SEOMoz about the experts in the search engine marketing industry. They asked questions about our strategy, along with key demographics. I got an email tell me that the survey is finally ready and they’ve translated some of the important data into a infographic, which is a great way to display information.

To view the infographic straight from the site, visit http://www.seomoz.org/img/survey/2010-seo-industry-survey-seomoz-v1…

To view an more in-depth analysis of the results, visit http://www.seomoz.org/seo-industry-survey

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Aug 09

6 Tools to Discover Popular Search Terms

toolbox 150x150 6 Tools to Discover Popular Search Terms

By James Adams

Google the term “search engine optimization”, or SEO, and in 1/3 of a second you’ll have about 36 million results! Needless to say, all of that information can be a bit overwhelming. So where should you start? A good way to dig into the world of SEO is simply this: Find keywords that are currently popular, and then build some content around them. Here’s a brief look at six tools that will help you to do just that.

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Jul 15

Use Stop Words to Condense SEO Meta Tags

stop sign 300x225 Use Stop Words to Condense SEO Meta TagsThere are several common words that many search engine crawlers overlook when indexing web content. These words are skipped to save disk space and to increase loading speed. Try to avoid these words in meta tag creation.

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Jul 02

3 Easy Things To Rank Higher on Google

google logo 300x190 3 Easy Things To Rank Higher on Google

By Eric Rea

Google prides itself on finding the most relevant websites to place at the top of its results based on several factors. While search engine optimization is a continuous process, there are some relatively easy things that can be done to help any site to get better rankings. Many who have done the following simple tasks have noticed that these have helped them to rank higher on Google.

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May 26

Content Marketing and Social Media Should Go Hand in Hand

By Steve Lazuka

If you’ve been in this industry long enough then you’ll agree that some content marketing strategies fall flat on their face. Either the initial idea wasn’t creative or unique enough, maybe it wasn’t promoted properly, or maybe the stars just weren’t aligned. In my experience, however, it seems that the most often underutilized part of content marketing is using social media effectively during the promotional period after a content piece goes live.

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