Tagged: blog

Feb 24

Effective Blog SEO Tactics That Really Pack a Punch

Guest Post by Claudia Somerfield

 6 SEO Tactics2 thumb Effective Blog SEO Tactics That Really Pack a Punch

When it is the matter of optimizing your website, SEO is the way for the search engines to see your page as more appealing. There are a lot of factors responsible for applying on-page SEO to your website, and increase your chances of getting ranked. Title tags, relevant content, H1 tags are few small things that can truly pack a punch for your blog. Below are some tactics as to how you can become more efficient for effectively applying on-page SEO to your website. These small tips can help to make SEO enhancement much easier for you both on and off page.

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Posted in guest post, Marketing, Search Engines, SEO

Nov 08

5 Easy Ways to Keep Your Blog Full of Fresh Content

Guest Post by Frank Anderson

Readers regularly go to and bookmark blogs that consistently deliver fresh content. So, the conclusion is pretty simple: Blogs that provide quality content on a consistent basis are most likely to enjoy the greatest success.

But, consistently providing fresh, informative content is probably one of the biggest challenges you as a blogger will face, especially if you publish posts daily or even several times a week. Keeping your readers interested and your content current are both possible if you’re willing to put in the work.

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Posted in Blogging, SEO

Sep 12

B-Sides: Why Writers Shouldn’t Send Custom Samples

by Bethaney Wallace

 

5126344583 9031352c31 m 150x150 B Sides: Why Writers Shouldnt Send Custom SamplesI am a writer; I put words together and people pay me for it. But like any web writer, or at least one who is still in the beginning stages of their career, finding new work is sometimes easier than others. Some days I can’t keep up, working into the morning to meet deadlines, and others I’m spending the day reading blogs and painting my nails. The inconsistencies though, are also part of what makes me love the job.

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Posted in B-Sides, Blogging, Freelance & Design

Jun 08

Maintain Your Online Presence With a Website

Just because you aren’t a website designer, it doesn’t mean that you can’t build your own website. A basic website with 1-5 pages is pretty simple and easy to implement. Of course we here at The Social Robot can always build it for you on WordPress (contact us at contact [at] thesocialrobot.com to learn more), but if you are bent on doing it yourself with a free website builder, the following is a list of pages we recommend should always be on a website.

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Posted in Blogging, Business, Et cetera, Search Engines

Nov 25

How to Get Your Website Listed on Google News

You’ve already got a great news site. Now all you need is more readers for those informative and topical articles you and your writers regularly put out. Getting your news site listed on Google News is great way to attract readers, but how do you get into their database?

The good news is, being included on Google News is totally free. Just send them your URL, cross your fingers, and hope they like what they see when they review your blog or website. If you aren’t sure your site will pass muster with Google News, there are some ways to ensure that it will.

Before being considered, there are a number of formatting issues your site must adhere to. Google News uses a crawler to search through their source sites, and thus they have specific URL formatting requirements.. You can see all of the technical requirements here, but below are the most basic points.

Google News requires that your URLS must:

  • Contain just one story per html page
  • Be permanent
  • Have a display number of at least 3 digits at the end of each URL. For example: www.thesocialrobot.com/news359.html, or www.thesocialrobot.com/news2353253 would work, but www.thesocialrobot.com/news34 would not. (This rule does not apply to new site maps.)

[Editor's Note: The WordPress URL structure as seen on this site is also fine.]

While Google News does a great job of explaining all of the technical specifications you must stick to, they don’t give any guidance on what type of content will improve your site’s chances for inclusion in their directory. The best advice is to strive to have newsworthy stories, quality images, and a neat site layout.

Below are not requirements for inclusion in Google News, but they will certainly help your chances. Google news values sites with content that is:

Current and Original. Articles should contain up-to-date information, which doesn’t merely repeat what the other news sources are saying.

Linkable. If other sites start linking to a story you broke, Google News will consider your article more credible and newsworthy.

Written by Multiple Authors. One lone writer won’t get the attention of Google News as a viable source. If you’re currently a loner, consider asking other writers to help you with your content.

Before applying to Google News, try to optimize your site by doing the above. And once your site is accepted for inclusion, the work isn’t over! There’s a whole slew of things you can do to increase your story’s chances of rising to the coveted Google News top spot.

Sources:

How to Get Your Site into Google News

Google News Tips For Publishers

Aaron Couch is a freelance writer and musician from Kansas City. He has experience writing and designing press releases, as well as planning publicity campaigns.

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Posted in Business, social media