Tagged: google

Jan 26

Finding Blog Ideas Through Google Analytics Keywords

By Kelsey Jones

It’s easy to run out of ideas when it comes to blogging, especially if you are blogging more than once per week. While some people prefer to use Google Alerts or write down ideas in a notepad as they come, there is another way to get blog post ideas from the exact people that the posts are catered to- the readers and visitors of the website.

Utilizing the keywords that search engine users typed in to get to your website is a great way to quickly see the type of content that visitors are looking for. To access the Keyword Report from Google Analytics, go into the website profile of the blog URL, then go to Traffic Sources, and then click on the Keywords tab:

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Posted in Blogging, Et cetera, Search Engines, SEO

Aug 23

Drowning in the Internet: The Curse of Technology

51430naym6yvt1y 150x150 Drowning in the Internet: The Curse of Technologyby Bethaney Wallace

Each time I set down to get some work done, I run into the same problem: I get distracted. I might find an interesting blog to read, get lost in the glorious site that is Etsy, or I could be 11 pages deep into my guilty pleasure, PerezHilton.com. The point is, no matter how good my intentions or how motivated I am, something more interesting always comes up. This, of course, is probably a testament to my inability to focus. I was never officially diagnosed with ADD, but that doesn’t mean I shouldn’t be on Ridalin like thousands of other hyper American children (… but that is a rant for another day). I could blame my unpreparedness, my being easily distracted. But in all reality, the internet is just an overwhelming place. Where else can you start looking up shoe sales and end on Shark Week viewing statistics? Never, other than on the internet, have I spent hours jumping between Wikipedia links, learning facts that would only be useful in an intense game of trivia.

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Posted in Blogging, Business, Et cetera

Aug 08

Leaving your Social Media Footprint

43509zdbm14lozk 300x300 Leaving your Social Media Footprint

by Bethaney Wallace

Now more than ever it is becoming apparent that once something is on the internet, it stays there. While many of you might say that’s been obvious for some time now, the popularization of social media has streamlined the process of making internet content permanent. For example, say, ten years ago, you wrote a drunken email you wish you could erase, or a poorly-made ad campaign was posted online. Yes, these things were hard to get rid of, forever stuck in the metaphorical corners of search engines. BUT, it’s rare anyone would find them unless they were really looking. Perhaps a thorough employer or stalker-ish ex, but the average Pat searching for your work would only find what you wanted them to. And, assuming the recipient of said unfortunate email was kind enough to dispose of it, it was gone for good.

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Posted in Blogging, Et cetera, social media

Apr 21

What UK Sites Are Getting Hurt By Google Panda Update?

This infographic shows how many of the Top 100 UK  Sites have lost search positions since the Google Panda Update, which many search marketers believe may harm sites that have duplicate content.

panda What UK Sites Are Getting Hurt By Google Panda Update?

Graphic Courtesy of Search Engine Watch

This data was visualized for Search Engine Watch (SEW) by Neil Tweddle from Typo-Graphic. You can download the full data visualization here: SEW PANDA UK.pdf

 

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Posted in Search Engines, SEO

Jan 10

Google Hotpot: Google’s Answer to Yelp

hotpot 300x171 Google Hotpot: Google’s Answer to Yelp

Google Hotpot is the latest rating and location-based portal, based on your Google Search history of places you have looked up and reviewed previously on Google Places and new searches done from Hotpot.

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Posted in Business, Et cetera, Search Engines

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