Tagged: marketing

Feb 03

How to Find (And Advertise) Valentine’s Day Ideas Online

By Kelsey Jones

vintage valentine 1 How to Find (And Advertise) Valentine’s Day Ideas OnlineThe annual holiday of love is fast approaching, and for many people, finding the right Valentine’s Day gift for their family members or significant other to express their affection is fast becoming more crucial. For marketer and advertisers, the Valentine’s Day gift, floral, and greeting card traditions make it worthwhile to offer special discounts and products.

Because they are looking for one another, whether someone is a consumer looking for the perfect gift ideas, or a marketer, wanting to promote their company’s products and services, finding the best place to find and advertise Valentine’s Day gifts can usually be found in the same places.

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Posted in Business, Et cetera, Marketing, Search Engines, SEO

Dec 06

Social Media Brings Sports Fans Together

33330283 3b0fac2bb7 m Social Media Brings Sports Fans Togetherby Bethaney Wallace

For today’s blog, like usual, I had a specific topic planned out – to share information on a new piece of technology or website. But after logging into my Facebook and Twitter profiles, looking at the timeline, and seeing that they’d been blowing up with sports news for the past 32 hours, I went for a change of pace.

For those who aren’t familiar with my TV watching practices, I know minimal information about sports. I understand the theory of football – that placement of the ball makes all the difference in number of points scored – but it’s the stipulations that make it difficult. Collars aren’t to be grabbed, the clock only sometimes gets stopped, and the term “quarterback” has nothing to do with receiving change. I’ve angered my share of sports writers asking for the definition of “three and out”or a list of synonyms for “Heisman-worthy.” And I find the best part about College Game Day to be the clever signs in the background.

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Posted in Marketing, social media

Nov 23

Creating a Rate Sheet

By Kelsey Jones 

Rate sheets are a common necessity for many marketing agencies, service providers, and even retail stores. These PDF or one sheet documents list common services and their respective prices. Rate sheets are a good idea because they give perspective clients or customers an idea of what a business charges.

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Posted in advertising, Marketing

Nov 03

How to Tweak Your Internet Marketing Efforts for the Holidays

By Kelsey Jones

In Wal-Mart yesterday, they were already playing Christmas music. While I personally oppose Christmas music playing outside of November 25th-January 1, this is a great example of how merchants and businesses are already gearing up for the bustling Holiday season. Many started setting out their Christmas-themed merchandise in the beginning of October. This may be a little excessive, but any business should at least begin entertaining the thought of holiday marketing strategy starting in September or October (or even earlier, if you need to get items like custom gift cards printed or produced). The following are some of the ways that businesses can begin tweaking their existing marketing and advertising to promote their holiday offers and products without going overboard.

houston christmas party santa thumb How to Tweak Your Internet Marketing Efforts for the Holidays

Squeeze Pages

Squeeze pages are basically miniature websites that specifically promote one campaign or product. They usually tie into a postal or electronic mailing campaign. However, they could also be used to specifically promote a temporary holiday campaign. Squeeze pages that are sub domains of a business’ main website may be able to help the website with its overall SEO. Squeeze pages can have a unique domain that simply automatically re-directs to a subdomain. They are an easy way to promote a specific holiday, product, or sale without putting it all over the main website. This makes it much easier to take down after the sale is over.

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Posted in advertising, Business, Search Engines, SEO, social media

Oct 19

Unique Website and Social Media Marketing Opportunities Offline

By Kelsey Jones

volume thumb Unique Website and Social Media Marketing Opportunities OfflineIf you know where to look, there are several opportunities that allow businesses to combine their online and offline marketing campaigns. Any piece of business material can be used as an additional marketing opportunity. Below are some of the common places to increase business awareness in materials that are used every day.

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Posted in Business, Et cetera, Extra, Marketing

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