reviews tagged posts

Relentless Pinging: Notifications are Losing Their Umph

Category: Featuredsocial mediaTechnology Comments: No comments

facebook notificationsLast week I logged into Netflix and saw a pile of notifications. A growing number of little red flags, letting me know about new shows that were being released – shows that I had never even seen or heard of. That’s what Netflix thought was worth sharing with me personally.

Other sites are no better. This weekend I didn’t check Facebook for hours and tallied up 15 notifications, a number that doesn’t seem too crazy anymore, considering all they ping about. Except not one of them had anything to do with me. It was all mutual pages that had been posted on and random views … nothing that needed immediate attention. Yet I scrolled through each and every one of them...

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What’s With the Insulting Opt-Out Messages?

Category: advertisingBusinessFeaturedMarketing Comments: No comments

Screen Shot 2016-03-07 at 10.48.14 AMThese days, it seems like every website has some type of email alert, and they want you to sign up – for something or other – as soon as you visit their site. So much so, that they bombard you with a pop-up, then insult you if you don’t agree to their interruption. A lose-lose when visiting any forceful website.

In general, I’m anti-pop up, an unpopular vote in the marketing world. I don’t see pop-ups as a way to gain followers; I see it as a way to irk potential ones. How many times have you been on a website, had no idea how to find their newsletter signup, and said, “Thank goodness for this pop up widget!” As if, without it, you wouldn’t have known where to go – that has probably never happened. Maybe you did sign up from the reminder; we’re not saying pop-ups never work...

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We’re Over Pop-Up Ads, What’s Next, Marketing Teams?

Category: BusinessContent & WritingFeaturedMarketing Comments: 2 comments

NoPopUpsWith more and more users logging online to do their research, entertainment, etc., it’s no surprise that the Internet is also where marketing efforts are focused. Entire teams are devoted to getting more folks to a company’s webpage. With users already online, it’s a lateral move. But one that’s encouraged through any number of efforts. Including banner ads, pay-per-click ads, social media profiles, and more. But lately, it also means pop-up ads. Where sounds and photos – sometimes even entire videos – jump onto our screen without our permission. It’s a move that obstructs whatever we were trying to do, and essentially forces us to pay attention to a brand. That is, until the pre-determined time is over and the ad once again falls to the background.

But here’s the thing, marketing team...

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Cons of Selfie Sticks, and Why It’s Time to Move On

Category: Et ceteraFeaturedsocial mediaTechnology Comments: No comments

selfie sticksSelfies. Ugh. They are seriously one of the worst trends that’s ever gone mainstream. People taking boring photos of themselves and posting them multiple times per day. Just because they can. But now (actually a few years ago), that trend has gone a step further with the selfie stick. A device that helps achieve a more efficient selfie and the capability to snap from a further angle.

What’s worse is that the product was invented because of a need. People were taking so many pictures of themselves that they needed a better way of obtaining self portraits. Which is also why it’s been dubbed the “narcisstick,” a play on words describing the product perfectly. It glorifies vein boredom.

Not only are selfie sticks a thing that exists (which I’m still not over, BTW) – where pictures are taken wh...

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Tips for Getting your Phone Fixed: A Cautionary Tale

Category: AppleEducationEt ceteraFeatured Comments: No comments

smartphone-iphone-repairAs I may have written, a few months ago I busted my iPhone 6 screen. (Really, in Internet terms, who can remember that far back?) And getting it fixed was the longest, most stressful experience of my life. So as a warning, if you do what I did – if you break your iPhone 6, or any smartphone for that matter – don’t cheat. Don’t try and cheap out. Pay the smart folks, the ones who know what they’re doing, and let them fix it right.

You’ll only save money in the long run. And stress, in infinite amounts.

Rather than taking care of it that day – which is OBVIOUSLY what I should have done – I ordered online. I found the cheapest screen available, and I ordered it. I thought they were all the same. They are not all the same; it was cheap for a reason.

Since being installed, my sc...

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