Tagged: social media

May 21

New Brand Combines Social Media with Fro Yo

Screen shot 2012 05 18 at 1.04.41 PM New Brand Combines Social Media with Fro Yoby Bethaney Wallace

Imagine eating at your favorite restaurant. The food is delicious, the drinks are cold, but instead of the normal atmosphere, it’s gone technological. Wi-fi, iPads with interactive games, phone chargers, and more, have all been implemented for the use of customers. That is the premise of one frozen yogurt chain. Located primarily in the Northeast, Let’s Yo brings the best of both world into one business.

The best part though? Customers are actively tweeting and mentioning the business online. (Ok the best part for the owner.) Giant screens display #letsyoyogurt tweets, QR codes, and more. Users, excited to see their message on display, tweet at the business while simultaneously enjoying the frozen yogurt.

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Posted in advertising, Business

May 04

Product Review: RentCompass

by Bethaney Wallace

Everyone knows that renting is a pain. It’s hard to find the right sized house or building, the best neighborhoods, and who’s to tell the friendly landlords from the ones who will fix the leaking sink with duct tape?

But thanks to a new kind of app, renting just got a whole lot easier. Known as RentCompass, the app allows users search, locate, and pin down rentals throughout Canada. But what makes the app unique is that its integrated through social media. Connect to a Facebook account to get instant feedback from others. Thinking of checking out a rental in northern New Brunswick? Perhaps a few (or even several) Facebook friends can offer advice as to which neighborhoods are preferable.Screen shot 2012 05 04 at 9.31.12 AM Product Review: RentCompass

How Does it Hold Up?

Unlike website aggregators who compile listings, RentCompass shows what’s available in real time. When listings go off the market, they are no longer listed on RentCompass, saving users the hassle of attempting to track down an apartment that has already been snatched up.

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Posted in Featured

Apr 19

Get More Done Online – IFTTT Productivity Tips

Guest Post by Chris Dyson

There are so many social networks and so few hours in the day. As an online marketer I make my living online, I spend an unhealthy amount of time reading blogs, networking within internet based communities and helping my clients websites to make more money for them. 

ifttt services thumb Get More Done Online IFTTT Productivity Tips

Just about every week I see one of my online buddies say: “Wow, Chris, you know this new social network is amazing! If you want your business to grow you need to divert your time here.” But sadly time is not a commodity it’s a finite irreplaceable resource, something we can never get back. And, that is why I love tools that can make my time online more productive and help me to get more things done.

For the last couple of years I have followed David Allen’s Getting Things Done methodology to manage my online profiles, so when I discovered IFTTT it just put even more of my world on autopilot. IFTTT (pronounced “ift” as in lift) stands for If This Then That, it’s a very easy to use tool to help “put the internet to work for you”. By creating recipes based on online triggers and then assigning actions,  IFTTT allows you to connect two web services or applications together to perform tasks on auto-pilot thereby you can be more effective with your online marketing. Getting all of the different channels to talk to one another is very easy all you have to do is authorize the services to connect with IFTTT. One of the great things is that you can use recipes devised by other users so there are lots of very cool ideas on the site.

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Posted in Business, Freelance & Design, guest post, Search Engines

Apr 10

Translating Social Media into Real Life

Screen shot 2012 04 10 at 1.38.20 PM Translating Social Media into Real Lifeby Bethaney Wallace

Anyone over the age of 20 can remember a time before humans were completely reliant on computers. Classrooms may have been integrative, but in an Oregon Trail type of way – where students would wait their turn to play the survival game on one of the room’s few computers. Now though, most schools have computers on a one-one basis, allowing each student to play any number of games (educational, of course) on their own time. The obvious draw here is that students can learn valuable life skills online, and then use them once away from the computer. (When it’s math or deductive reasoning, great; when it’s cursing or how to buy Legos online with your parents’ credit card, not great.)

But it’s not just children that are learning from social media; it’s all ages. By interacting, commenting, and clicking on new links, social media users are translating their newly learned skills into real life every day.

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Posted in social media

Mar 01

The Social Robot: Live from SXSWi

By Kelsey Jones

swswi2012 thumb The Social Robot: Live from SXSWiBethaney and I will be joining the rest of the other tech nerds next week for South by Southwest Interactive, a conference that boasts these impressive stats:

Interactive Conference Participants: 19,364
Interactive Conference Sessions: 935
Approximate Number of Interactive Media in Attendance: 2,508

Yep. Pretty big deal. I’m hoping to meet Rainn Wilson and perhaps make eye contact with Seth McFarlane, wish me luck.

However, all fun aside, there are several amazing sessions led by experts in our industry that we can’t wait to learn a ton from. I will be live tweeting as much as my batteries allow from @wonderwall7 and @thesocialrobot.

Bethaney and I will be attending separate sessions so we can get the most out of the experience. There are several sessions on blogging, content, and social media that we know will not only benefit us as professionals in the internet marketing industry, but our clients as well.

In the meantime, if you’d like to sponsor us in exchange for wearing a company t-shirt or have any suggestions for food/fun/tips in Austin (like the best BBQ or TexMex), let us know.

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Posted in Blogging, Business, SEO, social media

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