technology tagged posts

Side Effects of Wearable Technology

Category: Et ceteraFeaturedMobileProductivity Comments: No comments

The rage of wearable tech has made a serious go at becoming one of the most-used forms of tech. These watches, pedometers, and more tell us how much activity we’ve had throughout the day, notify us of calls, texts, emails, etc. They let us check the weather without even having to reach into our pockets … really, they’ve made a life of notifications about as easy as it can get.

But what about the downsides? Even the best things in life come with some type of consequence, and wearable tech is no different. Aside from all the great things associated with daily tracking and notifications, what are some of the downsides?

First of all, they provide constant communication. You’re never not plugged in...

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Inertia and Apathy in Your Technological Life

Category: advertisingMarketingMobile Comments: No comments

Phone ApathyWatching a movie ranked as one of grade school’s great pleasures. On special occasions the teacher would pop in a VHS, turn off the lights, and allow you to just chill out for 30 minutes. For my generation, no video title stoked a more immediate reaction than Bill Nye the Science Guy. The television personality was Beyoncé in terms of universal likability. His explorations of matter, electricity, and digestion were flavorful delicacies during the malaise of a watered-down school day.

More so than any single concept from Bill’s informative episodes, the theme song sticks with those who watched the show. During the 30-second warm up, and amidst the sick electric guitar riffs, there is moment where an almost-robotic woman’s voice says the phrase “inertia is a property of matter...

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The Biggest Mistake You Can Make in Online Marketing

Category: advertisingBusinessFeaturedMarketingProductivity Comments: No comments

stop sign yellow cartoon faceIn terms of necessity, marketing often put on the back burner. It’s something you haven’t been doing, or haven’t been doing differently. And so far, so good – at least that’s the immediate take. And we get it, change is hard. Effort is hard.

As comedian John Mulaney said, it’s 100% easier to not do something than it is to do it. He adds that because of that effort, it’s amazing anyone does anything. And he’s not wrong.

Whether you’re a business owner or a manager (or the newest hire), work can be overwhelming. You have a lot on your plate as-is, let alone starting an entirely new project. It’s easier to put things off, or avoid them altogether, than to put in the necessary time to do it right. And really, no one is arguing with that logic...

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Are You a Passive Aggressive Emailer?

Category: AnnouncementsContent & Writingemail marketingFeaturedUncategorized Comments: No comments

Screen Shot 2016-02-22 at 8.55.45 AMDo you regularly send emails with question marks at the end of non-question sentences? Do you respond without explaining yourself – or anything? Do you only address the points you wish to discuss, while avoiding the rest? If so, along with a few other key factors, you just might be a passive aggressive emailer. One of the worst forms of communicators, IMO.

Why? It’s a practice that places blame, creates controversy, and often causes more confusion than necessary. Besides, you’re typing, not texting – take three extra seconds to spell out what you’re trying to say. It will save everyone confusion in the long run, and therefore, time spent on a single email.

Passive Aggressive Signs

If you email saying, “I saw the blog on the front page?” it pretty much takes everything in me to not reac...

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5 Ways Manage Your Inbox

Category: BusinessEt ceteraFeatured Comments: No comments

email-overload1We’ve all had that inbox. The one that hosts thousands of unread messages. It likely has a full box of spam – it might even be full itself. (Yes, you actually can max out storage space, which then sends new messages in the opposite direction.) Rather than taking the time to delete what was unnecessary each day, you let it all pile up, and now it’s basically too overwhelming to start. I want to panic just thinking about it.

But there’s an easy fix to this email mess. Rather than putting off everything, you can help combat your maxed out mail, and allow you for timely correspondence.

  1. Clean Out the Unreads

First things first: it’s high-time to get that number of unread messages as low as possible, which is zero. If messages are months old, just delete them and start fresh...

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